Twenty-seven-year-old Mohamed Bashir Osman, better known as Mohamed Midnimo, was born in Mogadishu, Somalia. Like every Somali, he had to flee the early years of the country’s ongoing civil war to the Netherlands, where he grew up as a teenager.He studied graphic design and worked as a community educator there.

He became an active member of the community and later a board member and chairman of the Somali community organization in Nijmegen, Netherlands.
One summer, on vacation to Djibouti, Ethiopia and Somalia, he saw several business opportunities in these countries. One of them in his field – advertising/design.

When Somalia started recovering from the chaos of war and people started moving back, Mohamed also moved back to start his graphic design business. He then launched Daauus Creative Design Agency in 2015. Daauus has since won Best Marketer of the Year 2017 and 2019 Business of the Year in the International Somali Awards in London. MB is an inspiration to many young Somalis and has made his way into the list of 100 most influential young Africans.